Nickelodeon tasked Nimble Division with the creation of a multi-platform experience where their most popular animated characters and live action stars teamed up for televised competitions with the goal of winning the coveted Slime Cup.

This 14-week excursion was designed with the goal of getting kids off the couch and into the backyard across 14 different languages in hundreds of countries. The campaign was so well received that Nickelodeon has already confirmed a second Slime Cup, proving once again that slime remains an international phenomenon.