Finance Meets Finesse
Our initial engagement involved the development of a strong, future-forward presence for Stern IR. We made sure all outreach channels and assets were refined to coincide with the new, sophisticated design we were creating. That included updated brand assets such as the logo, print materials, and the establishment of guidelines that clearly defined brand colors, voice and overall attitudes. The end result is a modern brand that commands respect from the buttoned-up corporate climbers of Wall Street as well as digital-savvy marketers.
Focus on the Future
The digital home for SternIR evolves regularly to ensure the brand’s business practices are always future-focused. The current website is fully responsive with a robust back-end content management system, and provides useful tools and resources for their industry. In short, the site sets the bar for competitive firms to follow. There is no question that SternIR offers the most comprehensive and effective services for their target audience.
Quality Where It Counts
With the new brand created online, we supplied Stern IR with additional materials such as a powerpoint presentation template, folder for sales and client meetings, and documents with custom headers and footers that would match their new style. Additionally, we loved the bold, iconographic look of the branding so much that we needed to see it in print, or as we call it, “in the real world.” Our team thought that it would be a nice touch to send one of our favorite partners a set of branded postcards that featured graphic elements from the website.
These high quality cards, printed via Moo.com, are sent to clients and prospects with personalized notes. It’s nice to receive physical, quality mail from time to time!
“We chose to work with Nimble after some extensive research into a number of designers, looking for someone to revamp our site. They were receptive to our ideas and feedback, responded promptly to any questions we had and most importantly finished our project on deadline. The end product was just the right combination of business-oriented and sophisticated. We would definitely recommend their work and will be working with them in the future.”Renee, Managing Associate at Stern IR